The bleed Eco4Sneaker

#WALKINGWITHOUTFOOTPRINTS

– possible with our carbon neutral ECO4 Sneaker. The shoe is made from recycled materials, free of toxic chemicals and animal cruelty — 100% vegan, environmentally friendly and fair.

>> Discover more in the video

Eco4Sneaker

We have developed a shoe for you, that is made completely from high quality, sustainable components. Its timeless unisex design will captivate you and it will fit in perfectly with your varied lifestyle.

Click the hotspots and discover more!

White Rabbit Special Edition

We go much further.The white colourway of the ECO4 sneakers was developed together with PETA Germany. The animal rights organisation is successfully active, on a global scale, in the promotion of a vegan lifestyle and the protection of animals.

10 Euro for each shoe sold go directly to PETA, so they can continue to carry out this important mission.

PETA Approved Vegan Logo

10 Euro for each shoe sold to PETA Deutschland

Eco4Sneaker Schuh

Injustice4

Sad facts that motivate us to act: the shoe industry is environmentally damaging and unfair. In Germany, in 2017, almost 400 million pairs of shoes were sold. Nearly every single one of them leaves a footprint consisting of toxic chemicals, animal cruelty, climate-changing CO2 and unfair labour practices.

Toxic chemicals

Many toxic chemicals are used in shoe production, which harm workers, the environment and, at the end of the day, you as well! These unhealthy chemicals are not properly disposed of and end up in groundwater.

Animal cruelty and leather

Millions of animals suffer during their harrowing transportation to their place of slaughter. And it often transpires that the animal is still alive whilst the skin is ripped from it. These skins are cheaply tanned using chromium. You can also still come into contact with this harmful heavy metal through the finished leather product!

High CO2 emissions

Around 65 steps are required to produce a single shoe, some of which are very energy-intensive. These give rise to 16 kg of climate damaging CO2 (on average). This is equivalent to driving a car for approximately 160 km or 3257 balloons full of CO2!

Unfair labour practices

A large proportion of the shoes sold in Germany come from Asia. Low wages, lack of health and safety, child labour and exploitation are frequently on the agenda there! There is neither social security nor sufficient healthcare.

Sustainability4

The four pillars of sustainability make the ECO4Sneaker one of the most environmentally-friendly shoes on the market.

Vegan Icon
Vegan & free from animal cruelty

We consciously work without any kind of animal-derived materials! No leather, no animal cruelty and, with that, there is also no carcinogenic chromium VI or other toxic chemicals!

Made in EU Icon
Hand-made in Portugal (EU)

These sneakers are made by hand by a small portuguese shoe manufacturer. The highest quality, short delivery distances and fair labour practices!

Recycelte Materialien Icon
Recycled materialsf

From the sole to the upper material — (nearly) everything is recycled here! Old car tyres, cotton remnants from the textile industry or former PET bottles. Each material is used exactly where it makes the most sense to do so. For high walking comfort, unique grip and extreme durability.

CO2 Icon
Carbon neutral

The CO2 arising from production and delivery is 100% offset. The offset funds are used by Climate Partner to support a forest conservation project in Kenya, which has unique flora and many endangered animal species!

Roadmap

Birth of the idea for a sustainable sneaker

2015 - 2018

Product development

2018

First finished sample of the ECO4 Sneaker

03. February 2019

Start of crowdfunding

17. March 2019

End of crowdfunding

25. March 2019

Start of production

June 2019

Delivery of the ECO4 Sneaker

FAQ

Manufacture

The shoes are produced by hand in a small-scale factory in Portugal. So they are made in the EU!

Shoe-making has a long tradition in Portugal. As we demand the highest quality standards for our shoes, we rely on the craftsmanship of the Portuguese.

Material

In the Martindale test, our material obtained a result of 30,000 rubs. Such durable fabrics are used, for example, on public transport. So they are made to withstand the highest levels of stress! You can find out more here: https://scheuertouren.de

Upper material recycled textiles from the furniture industry and recycled PET

Sole:old car tyres and natural rubber

Tongue and heel: cork

Shoe inserts: recycled cork, old car tyres and recycled plastic

Adhesive: vegan and water-based

For this we use a water-based dye that strongly resembles textile dyes. So it is harmless for both humans and the environment, and - of course - vegan!

A shoe needs to be able to withstand a high level of stress. For this reason, it is sometimes more sensible to use virgin materials, for example at the heel or around the laces, as these areas are subject to high levels of abrasion and bending of the materials must be avoided.

Absolutely not. The cork oak is the only tree on earth whose bark can be "peeled" without causing any problems. This process can be repeated up to 19 times.

Design

The trainer is available in two different colourways: the Graphite Grey Standard Edition and the White Rabbit Special Edition.

A higher sole isn't just a design feature of the trainer: it also simultaneously guarantees greater durability and higher comfort.

The sole is ergonomically shaped to meet the requirements of the foot. It ensures a very high level of comfort as well as healthy feet!

Sizes

The shoes for women and men are available in sizes 36-48.

The shoe sizes run normally. We recommend that you order exactly your normal size. You can find instructions for measuring your foot precisely here

Care

It could be so easy - but unfortunately not. Our shoes don't belong in the washing machine. This could damage components such as the adhesive, cushioning, soles etc.

We recommend that you waterproof your shoes regularly. However, conventional waterproofing sprays contain polyfluorinated chemicals (PFCs) which are harmful to humans and the environment. We recommend that you use an environmentally-friendly waterproofing spray, such as the waterproofing products from NIKWAX. You can remove any dirt using a textile brush, or by gently cleaning the shoe with lukewarm water and curd soap.

Miscellaneous

Yes, our shoe is certified vegan by PETA and certified climate-neutral by ClimatePartner. You can see this certificate here

This shoe is perfect for skating. Unlike other trainers, the soles of this shoe are not simply glued on, but also stitched in place. In addition, the fabric used is especially durable, as it originates from the furniture industry.

Yes, you can - this will create enough space for orthopaedic soles, for example.

Socks

The socks for women and men are available in sizes 36-41 and 41-46.

The socks are made from organic cotton and elastane, guaranteeing a high level of comfort.

The socks are produced in Portugal.

Shoe inserts

The shoe inserts are made from cork and a material mixture consisting of old car tyres and recycled PET. Cork is not only extremely comfortable and breathable, but also very robust and 100% vegan.

The shoe inserts are produced in Portugal.

Delivery, exchanges, guarantee and price

Of course, our products come with a guarantee. We will accept your complaint without quibble or complications within two years!

Good things come to those who wait... Thank-yous are sent out to you approximately 2 months after connecting with the Crowdfunding campaign. Unfortunately, faster production is not possible as the products are not off-the-shelf or mass-produced goods. Every shoe is the result of careful craftmanship. This means that you will profit even more from the high quality and resulting durability of the product!

Delivery within Germany is included in all Crowdfunding packages, but delivery throughout the EU or abroad is not included. This is billed at a flat-rate of €12 or €25.

Yes, delivery abroad is possible. In addition to the item you have selected, choose the "Eu + Switzerland Delivery" Crowdfunding thank-you option for 12 euros. Worldwide delivery is also possible: just add another 13 euros. If you want to send any items back, you must pay for delivery. You may also be liable for additional customs charges.

Yes, you can of course exchange items if you purchase the wrong size. In your package you will find a returns slip, with which you can send your item(s) back to us free of charge!

All revenue is managed by the trustee company Startnext until the end of the Crowdfunding campaign. If the Crowdfunding campaign is not successful and the funding wave is not reached, contributions are returned immediately. You won't incur any costs!

The word Crowduction is a portmanteau of the words 'crowd' and 'production'. It means, therefore, an intelligent alliance between individual customers who produce their desired products together.

The White Rabbit Special Edition is a cooperation with PETA: 10 euros from every purchase price goes directly to the animal welfare organisation!

Yes and no. The shoe will later be available from the bleed online shop and at factory outlets, as well as from our exclusive partner Avesu. The price of the trainer will be higher than the Crowdfunding price, however!

You can support our mission with a smaller contribution, but you will only receive a product if you select and pay for one.

The organisation PETA has been successfully campaigning for animal rights for many years. We want to support this work.

Learn more about the vision for the ECO4Sneakers in this video interview with bleed founder Michael Spitzbarth:

What means carbon neutral? Learn more in our video:

Pressarea

You can download a media kit here. This zip file contains licence-free images, a press text and high-resolution logos.